Scarf: Primark Boston // Top: American Eagle // Jeans: Boohoo $44 c/o // Bag: Michael Kors // Booties: T J Maxx
So if you live in the Boston area I have some AMAZING news! Primark opened in Downtown Crossing! WEE! If you don't know what Primark is, think Forever 21, H&M and Zara mixed into one. They are mostly in Europe and I went to my first one a few years back when I was in London and fell in love. When I heard one was opening so close to my office I immediately had to go. A few days after the rush of the grand opening we took a long "lunch" and shopped until we dropped, literally. This oh so familiar scarf was $7....yes $7, they have TONS of other colors and patterns too, I am pretty sure I bought like four of them. In my opinion the quality of Primark is much more like Zara, but the prices are much more like Forever 21, but probably less! I can't wait to post some of the awesome outfits I got. I got two huge bags and some really cute baby stuff for my niece and I spent under $175!! I am planning to go back again and do some more damage but I am going to wait a few weeks for the store to turn over to all new stuff. I went back quickly one day last week and they had almost already turned over all of the inventory. The Boston store is 4 floors, men's, women's, kids, home shoes, literally everything you could ever imagine.
Here are my top three tips for shopping this very large and overwhelming store:
1. Try EVERYTHING on -- Since you are paying less each piece, even each color of the same piece fits differently, so I highly recommend trying everything on. There fitting room system is nothing like Forever 21, it is very organized and large and bright. They were working like a well oiled machine when I was there which was very impressive.
2. Try to go at OFF PEAK hours -- The store is still very new and it is always packed, so try to go at a time where there wont be mobs of people or you will get annoyed and discouraged. I went at lunch time during the week and it was OK, it would be even better to go in the morning on like a Wednesday, if I didn't have a job ;)
3. Wear something COMFORTABLE - like I said this place is 4 floors so wear comfortable shoes and clothes and be prepared to search and really shop, not just pop in and expect to find everything!
I hope you have a Primark in your area, or if you live around you have a chance to shop the Downtown Crossing location!